Jesse Rosenthal, LOOP’s founder and CEO, is the leading authority in call center services for subscription businesses.
In 2002, at age 19, Jesse became interested in and began a lifelong study of call centers and subscription businesses. Because of the contacts and associations he made through that research, he had access to many subscription businesses and call centers.
He interviewed dozens of owners and CEO’s, intensely studying what worked and didn’t work for subscription businesses. He then developed and tested systems and strategies to grow the profitability of subscription businesses.
In 2015 he formally began designing LOOP – a call center that would specifically focus on solving the challenges, and maximizing the opportunities of subscription businesses.
By 2017 Jesse had proved each of his theories and created massive wealth for his subscription business clients. His winback, acquisition, retention, cross-sell, and upsell strategies and execution made his clients millions of dollars in recurring revenue.
For most of LOOP’s customers, the call center is now one of their most important profit centers.
Jesse acts based on scientific marketing data. He A/B split tests strategies, tactics, and offers the same way marketeers A/B split test copy, segments, landing pages, and offers. He’s constantly trying out new strategies to beat old ones and rolls out his winners.